Memorable branding, persuasive marketing and powerful user experience begin with human associations. Recently, I was consulting with a friend of mine who is trying to put together a company they plan to launch in the promotional staffing business. A common topic of conversation came up regarding the company branding, logo, marketing messaging, etc, etc. As [...]
Tag Archives | Target market
-
LinkedIn: I have many leather-bound books. March 25, 2011
-
Digital Weapons of Mass Destruction – Available Now! April 25, 2011
-
Getting Physical With Social Media February 19, 2011
-
Social Anxiety Creates a Whole Lot of Social Media Noise February 14, 2011
-
Why Do I Blog? It smells of rich mahogany. March 30, 2011
- The Cobbler’s Kid Had No Shoes…or proper security October 8, 2012
-
3 TED Talks Everyone in Advertising Should Watch June 25, 2012
-
Stunningly Beautiful Visualizations of Ocean Surface Currents June 23, 2012
-
Persuasive Marketing: Understanding The Key to Media’s Hidden Codes June 16, 2012
-
A Great Video Overview on Digital Advertising March 5, 2012
-
Sharon Gutowski: I'm really thankful I read this. I have always as...
-
Michael Jones: Thanks for compiling this list. Great talks!...
-
Vlad Gorenshteyn: I agree it's that and a culture that is driven by...
-
@TonyKinard: I've been in this business for a long time and on...
-
Vlad Gorenshteyn: If the whole marketing department of brand "x" ...
Recent Tweets
Follow @@tonykinard on Twitter
Endorsements & Feedback
“Tony played a critical role at Engauge as well as at Spunlogic, which was a predecessor firm that later became Engauge. Over the years Tony has added significant value to our company through striking new relationships with firms that became major clients due to his efforts. Tony has the skills and knowledge to navigate new business efforts that span RFP driven opportunities as well as organic opportunities. This is a rare talent since most people excel at one or the other but not both. His ability to get first meetings, as well as be considered a trusted advisor, and not just a door opener, is his greatest talent. He "gets" the business of interactive marketing, and has worked alongside me over the years to tune both proposals and plans to keep the clients' best interests in mind to achieve their marketing goals. He has a passion for technology, and is skilled in the art world as well through his photography background. This blending of creativity and technology is a rare, and valuable skill set.”Raghu Kakarala, VP, Digital Strategy Engauge
"I've had the benefit of working with Tony on two different occasions, first at Spunlogic and then at Engauge. His energy, work ethic and passion for what he's doing are reasons why I'd happily work with him again in the future, and I'd recommend him for any organization that values those qualities. I'll also add that Tony has gained a great deal of experience over the years both in digital marketing and social media. Once he latches on to an area he's passionate about, it doesn't take him long to get up to speed and deeply involved in that community."Jeff Hilimire, President and Chief Digital Officer Engauge
"Tony is a talented, creative, tech savvy, organized manager with excellent communication skills. I highly recommend him."Marcel Mendoza, President & VP SalesEdutech
“Tony, Thanks for all the life, energy and ideas you brought to our review process.”Mike Friedman, Director of Interactive Marketing Darden Restaurants - Red Lobster
“Tony just doesn't open doors, he closes deals. He is a great business development lead with a deep understanding of the ever-changing digital and social media landscape. He listens, educates you and customizes the right solution for you. He's always in touch with the latest trends and understands how to apply them to your communications challenges. At the end of the day, you want to work with smart people who you trust and know will get the job done. This is what Tony is all about.”Sam Hosokawa, SVP, Managing Director Grey Atlanta
"Tony was a guy whose opinion I really valued at A.D.A.M. when we first went into the emerging Internet space. He "got it' and his input helped us. I know that Tony has continued to be actively involved with online business and I would take what he has to say very seriously because he is smart."Bob Cramer, Chairman, Co-Founder, Former CEO
“Tony is a very energetic and passionate individual with a strong drive to get the best results possible for clients. It has been a pleasure to work with Tony; his positive and sunny attitude is very motivating.”Mirko Bulovic, Systems Architect Spunlogic (now Engauge)
"Tony is a fun guy to have around the office. His knowledge and passion for all things digital is shown through everything he does in his work. Combine that with his other creative channels (i.e. photography) and you have a person who would be highly valuable to any organization.”Drew Hawkins, Community Manager Engauge
“Tony has a tremendous amount of knowledge when it comes to customer acquisition, delivery of services and retention.”Steven Hughes, Executive Director of Oracle Users Worldwide Oracle Corporation
“I have worked with Tony for years on my TV show and on other projects. Not only does he have an acute quality to finish projects on time while maintaining top quality standards, but he also brings so much more to the table with a natural passion and drive to create the ultimate results. Tony would be great part of any project.”Hugh Robinson, CEO Crescent Moon Production
"Tony is a great person to have on your team! He has a deep passion for interactive marketing, and he shares his passion with both colleagues and clients. One of my favorite qualities about Tony is his intellectual curiosity that keeps him constantly abreast of the latest trends in digital marketing. From a sales perspective, he is very tenacious, but he also focuses on adding value to every interaction with a potential client. Tony is a team player who makes everyone around him better. I highly recommend Tony, and look forward to watching as his career continues to blossom."Joe Koufman, Vice President of Business Development and Marketing Engauge
“Tony, I just wanted to say thank you on behalf of the Olive Garden team for helping us with our website. You went above and beyond to get us the information we needed.”Wendy Boyer, Associate Brand Manager Darden Restaurants – Olive Garden
"Tony was a great find a Edutech. He's a natural at marketing and relationship sales. Great energy and personality. He'll do what it takes to get the job done."Frank Holsworth, PresidentEdutech
“Tony's understanding of the digital marketing and social media landscape is unmatched -- 2nd only to the people that he surrounds himself with. Coupled with a relentless desire to learn, inquire, and master, Tony is a huge marketing, creative, and business asset to any brand in his portfolio. Period.”Vlad Gorenshteyn, Digital Marketing Manager AIS Media, Inc.
“Tony was instrumental in many important marketing initiatives at Adam. In particular, he helped shape A.D.A.M.'s image in the early internet boom which helped solidify the strategic web presence A.D.A.M. enjoys today. Tony's business sense in the online space is impressive.”Bill Blakesley, Medical Illustrator A.D.A.M. Software, Inc.
“Tony epitomizes the definition of a team player. He will always jump in and aid in any situation to ensure a project's needs are being met or exceeded. He's attention to detail and quality of work are unsurpassed by his ability to lead in any situation. He anticipates needs and knows exactly how to tackle any project, no matter the size. The mix of know-how, quick wit, passion and drive make Tony invaluable. Most notably, in the interactive world, Tony applies strategic and critical thinking to situations which substantially improve overall results. It was a pleasure to work with Tony and I highly recommend him.”Jonathan Hobbs, Channel Marketing Administrator / Project Manager A.D.A.M. Software, Inc.
“Tony doesn't just bring expertise in every aspect of a project, he also brings enthusiasm as well as out of the box creativity. He always has incredibly useful information that is relevant to the task at hand. Time is money and Tony will not waste your time. Top qualities: Great Results, Expert, Creative.”Banu Yilmaz Modern Luxury
“I worked with Tony on channel sales and strategies. Through my work and conversations with Tony, I always found him to be collaborative, energetic and insightful. Tony was always thinking about we could tailor our offerings to provide clients with a unique and differentiated solution. I hope to be able to again work with Tony and would recommend him to other organizations.”Adam Steinberg, Co-Founder PlacePunch (aquired by SilverPOP)
“Tony was pushing for companies to blog and go social LONG before anyone gave it serious thought -- he has vision and a great handle on the big picture. As well, he is always smiling and full of (good) surprises. A valuable asset and a pleasure to work with!”Kelly Berdine, Project Manager - Creative & Technical Website Development Spunlogic (now Engauge)
“I have recruited several Business Development professionals throughout my career, but Tony Kinard stands out in a crowd. I have NO problem endorsing his professionalism.”Jim Stroud, Director, Sourcing and Social Strategy Bernard Hodes Group